Lenticular 3D means pertaining to lenses, as a lenticule is actually a kind of lens that allows a range of images to be seen by the naked eye at one time. A Lenticular 3D lens is made up of two separate components. The first is a printed image, or a series of printed images. The second is the lens, which feels like a kind of grooved Plexiglas. By looking at the image through the lens, we are able to see more than one image at a time. The contour of the lens allows the eye to concentrate on different aspects of the picture. The image is printed in strips, rather than a whole image in one piece, which allows the 3D effect to emerge.
What is Lenticular 3D? Few people are familiar with the term. Lenticular 3Ds offer a great way to bring images to life. It is a cutting edge technology that is giving companies new ways to promote themselves and their products.
Using lenticular 3D technologies a whole range of 3D graphic effects can be applied to printed images. While 3D graphics were once a concept limited to movie theatres, with specialised printing methods almost any image or surface can had added depth and motion applied.
There are many applications of lenticular 3D graphics. A flip image or flip animation is one of the most popular forms of lenticular 3D images. In this instance two images are combined and then covered with a lens. When the finished product is moved the two images interchange.
A Multi flip animation works in a similar way except that three or more different images are combined. This can be used to achieve many effects; it could be a series of movements, a zoom in on an image or a dramatic change or morph in a single scene.
3D effects can also be achieved through using lenticular 3D graphics. A sense of depth can be given to any picture, making it realistic and eye catching. All the elements of a scene are layered together to give the illusion of space and movement.
Animation and high definition lenticular 3D allows between five and fifteen seconds of imagery to be contained in a postcard sized bit of paper. Can you imaging a direct mail out flyer that contains a video in high definition quality? What a great way to deliver a message to your audience.
This technology is no longer something out of reach to companies looking for creative advertising solutions. It is ready and available for a wide array of uses.
It is very important for the brand owners to choose the stickers and labels that are trusted and are of high technology. Selecting the right label can help build consumer confidence and provide investigators with an easy and quick determination of genuineness.
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About the Author
Responsible for marketing tasks in WIN LABEL CO LTD ( http://www.win-label.com), mainly work on the multi-page label/booklet label promotion, as it’s an innovative packaging great idea for the label user that would like to share with everyone! Welcome to contact me on rossettiwong@win-label.com